This blogging for beginners workshop where the focus will on branding and marketing (arts branding and marketing in particular), developing a first blog and basic instruction for tackling social media. Living as an artist in our regional location makes it very important to get yourself out there as much as possible. Take the fear away from people and empower themselves to really make a go out of their craft.
Especially when events like this happen to the makers of our region. This happened without any public consultation and will devastating for our arts community. It is not simply good enough to sit there and take it - to mope around waiting to be discovered. People must be pro-active in their marketing. It is not selling out. To continually work for free as an artist and not be active in your personal development is a down right idiotic approach - revolution of your personal image, time and space is a must.
This workshop is focussed on those at the beginning of their marketing and branding. Those more advanced in blogging would not get as much out of it. This workshop will take the fear out of peoples first attempts into social media and hopefully they can continue to advance from there. It will be a solid foundation to grow from.
So till next time - what challenges do you face in your location that can be overcome through blogging? I'd be interested to know.